Escaping Wall Street through Franchises with Kim Daly

Kim. Thank you for joining us today.

Thanks, Taylor. I’m excited to be here. 

It’s going to be a great conversation. We’re gonna talk about something a little different from what we normally talk about, but I think it’s can be a great way for people to take control of their finances and escape wall street. For our listeners out there who don’t know about you and what you do.

Can you tell us a bit more about yourself and your business? 

Yeah. So I am a franchise consultant. What the heck is that? That means that I help people explore franchise opportunities. People come to me in career transition, investors come to me, looking for diversification in their portfolio, and they come to the idea that a franchise, they love the idea of buying into that proven path where you can work on your business rather than in your business.

In my job, I offer a free. That coaches people to select the right franchise, matching it to their background, interest skills, finances, and goals, and then teaching them how to do or conduct proper due diligence on a franchise so that they can feel competent. They’ve asked the right questions. They’ve talked to the right people, and they thought about the right things.

So when they actually say yes or no, it’s a very educated yes or no. 

Good. I appreciate that education aspect as well, and really knowing what we’re getting into and I think really to kick it off. The first thing that I think about when I say. Franchises are franchise restaurants, McDonald’s, and so on and so forth, but I’m sure the world of franchising is far bigger than that.

What’s out there? 

There’s so much to franchising. So as one of America’s top franchise consultants, Taylor, I will tell you that I have very rarely ever placed anybody into food. Like my candidates have to beg me to even show them food. It’s just my personal opinion that there are faster, easier, better ways to make money.

Then the slim margins of a restaurant and the long hours and minimum wage employees and perishable products and not to say anything bad about. Food franchise, or certainly there are people that love food service and that’s their path, but there’s a lot of executives out there and people that have worked, in corporate America, people that own real estate portfolios.

And they’re looking again for that diversification and a restaurant is not what they want to do. And a lot of times people go, I didn’t know that there was anything beyond that in the Franchising. And then I’m over here saying I’m one of America’s top franchise consultants, and I very rarely ever place anybody into food.

So I particularly loved service, especially in service with a reoccurring like membership or built-in, like a cleaning service where you come and clean my house and you’re going to come back every week or every two weeks. So it has that sort of built-in reoccurring revenue stream. That just creates that predictable.

That’s when a business owner can typically, start to relax and exhale and be strategic about their growth rather than reactionary. And just pushing, because they’re just trying to create some moments. 

Okay. Interesting. You mentioned all the aspects of the problems with owning restaurants.

I have friends who own McDonald’s and Chick-fil-A and a few others. And that many of the problems that you mentioned are the ones that they complain about most when I talk to them about the business that they own. 

And the moment that we’re in right now, in 2021 or 2022 finding employees, it’s just really challenging.

It’s challenging. And I don’t care what business you’re in. But I think that the restaurant, a lot of restaurants couldn’t even reopen after, they were allowed to reopen because they couldn’t find people to work. And so I’m just back from a conference where there was a huge focus from my top franchise source.

On, it used to be like a lot of the focus was on marketing, and at this conference, it seemed like a lot of the franchisors are very focused on finding, helping their franchisees recruit, and then retaining good employees. So it’s a good sign franchise. Actually care about their franchisees.

Franchisees want to provide tools that will help their franchisees, get up that learning curve and feel confident that they can start a business that requires employees today in 2022. 

Nice. So I think one of the big. Skills that I see, maybe a lot of people don’t know naturally or have to learn myself included is a business owner, being able to work on their business rather than in their business.

And really that comes down to you delegating and having people, other people handle things and, learning leadership skills and all of that. A lot of us don’t have that innately. We have to learn how can people start building those skills and that knowledge base if they go into buying a franchise. So they’re buying a business and hopefully a passive business rather than buying themselves another job.

It’s just such a great question. So the first thing you have to do is work with an experienced franchise consultant like myself, who can lead you to those businesses that are designed for the owner.

On it, not in it from the beginning, because there certainly are franchisors out there that want owners that want to be that owner-operator for the first couple of years. So when you’re, when you step into a franchise, that’s designed for the owner to come in as the CEO. And then to the point, that’s inherent in the question you’re asking is, can the owner, let it go.

So there, you can go out and you can talk to franchise owners and what is designed to be a semi-absentee business. And these owners are making it full time, and they’ll tell you, I don’t know, oh, you can be semi absent. And actually, they come back to me and I’m like go talk to some other people and see if you hear that across the board or if that’s just a one-off because of that person.

For many people, the majority of their life savings are invested in this business. So it becomes very emotional. They can’t let it go until they feel like there is some momentum. But on the flip side of that, if you’ve been an executive, if you’ve been running a big P and L, if you’ve been managing a huge business and corporate America for somebody else, and you have those skills, there absolutely are franchises that can meet you right there at that level where you can come in and you can be focused on strategy and managing managers and growth like on Kim daily TV, on my YouTube channel.

Last year, I interviewed a former wall street guy who invested in a restoration company and when he was a global leader. So he had managed people all over the world for a bank. Now he invests in a restoration company, which shows you, you don’t need any prior previous experience for most of these franchise businesses.

This guy didn’t know anything about water mitigation before he became a fall Davis franchise owner. And, within four years, with his ability to grow and scale teams of people, he built a company that was doing $21 million in revenue in four years in a Franchise. 

Wow. 

Wow. That guy’s working on, he’s not working in, he’s not driving a truck. He’s not checking the truck. He’s not sucking up water out of people’s basements or bathrooms or whatever. When that water issue, he’s leading teams of people. Scaling a massive multi, like a fleet of a fleet operation. 

So you did mention how folks have a lot invested in their franchise businesses.

And that’s maybe why they have trouble letting things go. On the flip side of that, it seems wise to not bet the farm on a franchise, even if he really believed it, You know it, if you’ve never done it before, I guess how can people like avoid making too big of investment into the franchise business so that, okay, if this doesn’t work, then my entire family is homeless and hungry like that, that just seems irresponsible. 

That seems crazy, right? Again, the answer would be to work with an experienced franchise consultant like The Daly Coach. That’s what I do, is I help educate people about what your money buys. So sometimes people will pigeonhole themselves into, I only want to put $50,000 in and I’m like, yeah, but when you say that, do you know what that means to me?

So before I ask any of my candidates, You know about what they feel they want to put into a franchise. I proactively lead the conversation by educating them about what their money buys. So I’m going to set up in about a 15-minute conversation, about what every franchise business costs and why, so they can see the correlation between money and time.

And where the business would operate from and what key skills are necessary for particular types of businesses. And then when they say to me based on that information, I’m comfortable with that range of investment. Now I know that we are effectively communicating. So some people have very high-risk tolerances.

They’re younger. They have more time to recover, should something go wrong. Other people are in the second half of their careers, they’re looking at this as the last hurrah, and they can’t afford to make a mistake. So again, you work with someone like me who has 20 years of experience, who has relationships with franchisors, who can bring the pioneering the next up and coming orange theory, fitness businesses, or the more proven stable things like Meineke or Supercuts or massage envy that have a great track record behind them.

But once we build that model and I understand what you want to put in. What you’re looking to achieve, how much scale is important to you? What’s the timeframe in which you want to build this, are you building it to sell it? Are you building it to pass it on? So we have to identify all of these kinds of characteristics and goals.

And then I set about to go find the opportunities that match. All of those characteristics. Does that make sense?

Yeah, I do wonder if you mentioned a number of franchise businesses that frankly, I didn’t realize were franchise businesses, but Meineke Supercuts and a few others. So, Meineke, they do what car tire changes.

I think I don’t really remember. I have a mechanic that I heard of…

It’s a full-service automotive.

Full service automotive. Okay. And I guess. The question here is how much does someone’s background knowledge or passion or whatever, feed into the right choice for them. So I like cars would a, in theory, would I be.

Wiser to lean toward a Meineke versus a Supercuts my fiance cuts my hair. So that’s the range of what I care about. But does that feed into the decision or is it more of an objective? Like we think there’s a demand in the marketplace for this type of business and I’d be more comfortable with this investment strategy rather than, my say personal passions and what I like to do with my time. Does that make sense?

Absolutely makes sense.

And it really comes back to the investor. So my feeling in this, if you’re asking me for my opinion is the business is not a hobby. Now that doesn’t mean that if a guy tells me he collects cars or he’s passionate about cars, but he is looking to be the CEO of a business that it might have. He might not be a great environment for him because at least he’s in an environment where he has a passion for the work.

He’s not going to be doing the work, but he enjoys the environment. I don’t want to put somebody who has never walked into a gym before into a gym franchise, where they feel completely like a fish out of water. That’s not going to work, but on the flip side, just because I’m a gym rat, it doesn’t mean that owning the gym is the perfect business for me, because the business is not a hobby.

I meet people every day who are like, I don’t have to love it. I want to love what it affords me. I want to be able to afford the investment. I want to. Look forward to the quality of life this business can provide for me and that return on investment. So there are a lot of things. A lot of people would probably be willing to do it if they could make the kind of money they wanted to make and have the quality of life that they wanted to have, they just aren’t aware that those kinds of businesses exist and that you can do it without prior experience.

I could rattle off what I could say. Taylor, you want to be in a home services space with, a product that’s never going to become obsolete can never be taken over by Amazon, it’s COVID resistant.

It’s recession-resistant, and only requires a small team of people. You could be. In the brothers that just do gutters, that’s a franchise you could be in conservative irrigation, putting in irrigation systems in people’s yards, you could be in an outdoor lighting business that puts outdoor lighting in people’s yards or lights, their houses for holidays.

So you don’t have to know anything about any of those three businesses. There are three basic services that are never going to become obsolete. All the characteristics I just mentioned. And you, but it’s the when you’re exploring a franchise. Where people really start to make the connection is when they meet the people.

So I can name widgets and people are like, yeah, I’m not interested. I’m like, yeah, because you’re focused on the widget, but a widget is only as good as the leadership team behind the widget. If the widget doesn’t continue to adapt and grow and change with the customer demand or the times. The business is obsolete.

So exploring a franchise is way more about finding people, a leadership team with a vision that you buy into than it is about finding a widget that you make a connection with. Does that make sense? 

It does make sense. And I could see how in a way if you are, you’re all about the widget, you really like it.

That could be a distraction from being a business owner. 

There’s a lot I’ve worked with a lot of women who will come to me. I want to own a daycare. I want to be in, children’s services because of their moms, and that’s their environment. And they love that. And there are many ways that I can apply the love of that to a business.

But on the flip side, it’s what if you had the opportunity to get away from the kids for a while and to do something like it could even be like a Primrose school or a Goddard school where you could be the headmaster of a private school. So you’re in an environment that you’re passionate about.

You’re delivering something in your community that you see value in, but you’re not on the floor playing with kids in daycare, again, so it’s helping my job is to help people take their ideas. I’m, there’s nothing wrong with any idea that anybody ever brings to me.

Escaping Wall Street through Franchises with Kim Daly

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But sometimes help them cast a wider net and sometimes it’s to come up above the idea rather than does it be so focused like laser-focused. That’s really my job. It’s my expertise. And it’s my greatest passion. When I get testimonials. If you go to thedalycoach.com. And you read these testimonials from these people.

They’ll tell you, like when Kim came back with four concepts, this was the one that I really didn’t want to go on the date with, I call it a blind date, but she encouraged me to keep an open mind. And then after two calls, I knew that this was the one I wanted to do. And that’s a Testament to my service and to their open mind, the process works.

If people are coming to me, looking for an opportunity, all I say. Open your mind and take my hand, let me guide you. And let’s have some fun. You may end up investing in a franchise that right now you have never heard of anything about, and you can’t believe that this opportunity exists for you.

On the flip side, it may be something that you came to me asking me for, and it ended up being the perfect business for you. And it was open, right where you live. 

Nice. Nice. We’ve mentioned COVID-19 a couple of times, and it’s the elephant in the room. And I’m curious how that has impacted, franchise investing or people getting into franchises, especially outside of restaurants.

We mentioned all the issues with restaurants, which I think folks are well aware of but as I’m learning here and I think the listeners are learning here. There are just a huge number of franchise business options out there. So how has that impacted the demand from an investor’s standpoint of view?

So another amazing question. Before COVID-19 I knew that I was always going to be self-employed I’ve been self-employed since I was 25, I’m 49, but I wasn’t a hundred percent sure that I’d always be part of a franchise as ironic as that is. After COVID-19. I am 100% sure if I ever started. When I start another business, it will be a franchise.

When I watched the leaders of these companies adapt and come together and collaborate with their franchisees to adapt the model. None of the franchises that I work with went into the fetal position and didn’t climb out. I work with the largest fitness franchise in the world, From COVID-19. They have no permanent closures and no failures.

And they have over 2000 doors open in multiple countries. Like, what? Fitness. In some states, they weren’t even able to be open. Yeah. Because this particular fitness franchisor adapted, they had a virtual training membership that they were in beta testing. They immediately launched to their franchise owners.

They went to bat. So their franchisees got PPP money. They bought it with the landlord. So nobody paid any rent. There were franchisees. Among the 10 modalities under this corporate fitness franchisor saying that they need more money. When their physical doors were closed because of the virtual membership, the PPP and their biggest fixed expense, which was their rent went away.

Then when their doors were physically open. Are you kidding me? So how do you think that impacted franchise sales in 2020 and 2021? They went up and then if you were in a home services space, forget about it. I say during COVID the best businesses to be in were pools and puppies.

Not that I have franchises for either one of those. The pool cleaning service that supports that new pool, the duty calls that people that come and clean up the poop in your backyard for all those puppies that were so like, and any home service we were home, we were renovating creating space for offices.

We were here cleaning out our closets, junk removal companies went through the roof garage door or garage organizing companies like. Building decks, and fire pits, we were, we had to make more space in our homes. We had to find more things to do while we weren’t traveling. So there are so many franchises that like, we’re like COVID 19 was like the best thing that ever happened, did spin it positively, not to take away from anybody that you know, was, whose help was compromised from it.

To spin it positively. So it’s all about the leadership Taylor. It’s all about how did the leaders of that organization adapt and overcome? And that’s why before COVID-19, franchising was like, yeah. It’s about people after COVID-19, I’m telling you 1000%, it’s all about the people. Find people that inspire you, that are connected to private equity, that has money to bring a brand to market, and find people that have a vision that you can buy into. And then fall in love with that widget, because that’s just the passenger vehicle that gets you to that outcome of money and quality of life.

Nice. Wow. A lot in there. So I think one of the biggest things that I wonder if. In the franchise world, as you’ve mentioned a few businesses the cleaning up dog poop from people’s yards or restoration or other things that aren’t sexy. But say. When you invest in a franchise, I can imagine, okay, we get some equipment to go pick this stuff up and probably a little bit of, branding, marketing, collateral but really what’s the value that somebody gets in a particular franchise investment and how can they analyze that? Because what stop, what, what’s the value of investing in this franchise as opposed to.

I’m going to go buy the equipment and start my own, home cleaning service or whatever. 

You’re on fire with these amazing questions. I love that question. So let’s just take a basic business let’s pick a junk, the junk removal company, or one of the ones I work with junk removal, anybody could be like, oh, I could just put some signs on the side of the road, get a truck, In a landfill situation or habitat for humanities or, salvation army, Where to bring the stuff, whatever seems simple. I work with a junk removal company that they have, they manage all of the search engine optimizations for their franchise owners.

So while you’re at training, they are turning on your websites and your search engine optimization. Not only are they going to get your phone to ring, but then they have a national call center so that every call will be answered. These national call center employees are trained on how to help the customer through their objections.

You can't be in the arena, if you don't get in the arena.

Look, it’s not rocket science. Junk removal. So is it wanting a hundred, got junk? Is it junk luggers? Is it, college hunks moving junk or whatever? There are so many, so it’s a commodity. They’ve got that person on the phone. Who’s looking for junk removal. They can get that person to commit.

They can even take the customer’s credit card and they can book that on the internet. So basically the franchise owner of this organization is basically running a logistics company at this point. This is how you can be the semi-absentee owner focused on growing a fleet of trucks. And then you’re able to analyze the data.

Okay. One truck can do $250,000 a year in revenue with two guys in the truck. And let’s say that they sell you a territory with a population size that says, okay one territory is maxed out at four trucks. so that’s a million-dollar territory with AP. I want to own two territories. So I’m going to eventually grow into when I say eight trucks and 16 guys, but I still only start with one truck and two guys.

But so when you, the value of the franchise, even in the simplest of business, is that number one 90% of small businesses fail. So you can go do it on your own, and you have a 90% chance of failing. You can look at the track record of the franchise and that 90% failure statistic is not owned in franchising. In fact, for every franchise that you look at per the federal trade commission, which regulates franchising, they have to disclose their failure rate to you or success rate.

However, you want to look at it. So let’s say that they have 200 territories sold. Let’s say that. 90 a hundred franchise owners that all own two territories and they have a 98% success rate over the three or four years. They’ve been franchising. Why are you going to be in the 2% of the people that it didn’t work out for versus the night?

That’s the logic, but more than that. Part of your due diligence is to go out and talk to these franchise owners who are doing it. What are they doing? Do they like it? Do they feel well-trained? Do they feel supported? Is the marketing getting the phone to ring? How many appointments per week are they getting on their calendar?

What are they doing to augment that? So you’re able to piece together so much more than an entrepreneur. Who’s making it all up on their own and they don’t even know what they don’t know. So they’re not even smart enough to ask all the right questions. Here, you can ask the question and it can be validated by all the people who’ve come before you not just a corporate and a corporate entity.

So even in the simplest business, like the picking up dog poop business, the search engine optimization the marketing, the branding, look at the mosquito spraying space. How many there’s mosquito squad, mosquito, Joe mosquito hunter meet mosquito shield. There are so many, and we’re still having epic runs with these brands.

Because it’s a commodity, but there each franchise has a proprietary blend. Each franchise has a little bit of a different marketing spin. Each franchise offers a little bit of something different, and it’s just about being in the market and finding that customer when they’re ready and being able to capitalize on that moment and convert.

That’s why I joined a franchise. Are you sold?

I like it where you pointed out a lot of those things just to hone in on the SEO, for example, or lead generation is folks might be tempted. Oh SEO. I’ll just build my own website, but the time that you’re wasting building your own website should be spent on higher-level tasks.

And okay. Maybe you hire somebody to build that website. Okay. You can do that. But do the franchise, or are the people selling the franchises, know how to build that website better than you do for that particular business? Like probably they do if they’re successful at it. So I appreciate that you broke into a lot of those business systems and aspects that should be included with a proper franchise. 

 I think consumers love brands. Branding is so important in a franchise it’s everything, and it can create a perception of trustworthiness, right? Like when you’re traveling and you see food, like you see an Applebee’s, for example, you’re like, you know what to expect.

So sometimes it’s fun to just be in the environment and try out the mom and pops, but sometimes we just don’t feel that pioneering, we just want to go where we know what we can expect. And so there’s that trust and brand loyalty that helps the customer sometimes get over the hump of doing business.

There’s a handyman business that was recently partnered with ACE hardware stores. So now it’s called ACE handyman service. So how much trust when you’re worried about hiring a contractor to come into your home? We all know the horror and nightmares that you can get with contractors. When you’re partnered with a brand like ACE hardware, a neighborhood hardware store that we’ve all trusted for 50 years or whatever.

And you’re trying to find the right heart, handyman service, which one are you going to pick? If you see ACE, that’s going to lend a lot of instant credibility to you as a handyman or in a handyman business where you have a handyman doing, going out, and doing those projects. So every company tailor, I don’t care what it is.

Every company is a sales and marketing organization. For every single company, the problem with entrepreneurs is they usually would get widget people. They got a widget. They want to bring it to market, but they don’t, they’re not necessarily sales and marketing people. They’re focused on the widget.

So in a franchise, the franchisor is a sales and marketing organization. It’s a fundamental shift. It’s a paradigm shift and how they get their business owners to think about the business, your job isn’t to be the widget master. Your job is to learn, to become a sales and marketing expert in this business, using our proven toolbox.

You don’t have to be the marketer. You don’t have to figure out what the messaging is. You don’t have to figure out where to spend the money and how much money and how long it’s going to take. All of that’s already been figured out. That’s what you were paying for when you pay a franchise fee. I call that fee.

It opens the gate to Disneyland, it’s on average about a $50,000 fee, but like that $50,000 buys you instant access from day one. And in some of these companies, as I said, when you’re at training, they’re turning on your search engine optimization. They’re filling up your calendar.

So when you come back from budget blinds university, or you come back from brothers that just do gutter school, like you have homeowners waiting for you. You’re not spending six months trying to figure out how to get one customer the day you come back. And if it’s where they’re taking the credit card, you could come back and be cash-flow positive.

Before you even cold, technically open you get it. That’s what I’m talking about. That’s why I’m so excited and passionate about franchising because it’s a real legit way for the average person, without an MBA with no prior business experience to come to the idea of owning their future, controlling their time, building a legacy for themselves in their family, waking up and having a passion for what they do every day, working locally in their community.

And not worried about becoming that failure statistic as an entrepreneur. 

Nice. I love it right now. We’re going to take a quick break for our sponsor. All right, Kim, I’ve got three questions. I ask every guest on the show. Are you ready? 

The first one, what is the best investment you ever made other than in your education?

The best investment I ever made. That’s easy. I am a big advocate of infinite banking. Are you familiar with infinite banking?

I am. Yes.

I have two banks daily. It’s probably the best investment vehicle I’ve ever heard about when I heard about it. I thought why doesn’t everybody have an infinite banking policy?

Easy. 

Wow, interesting. So we had the best investment. Now we go to the other side of that coin, the worst investment. What is the worst investment you ever made? 

So the worst investment, does it have to be money, or could it just be like an investment of my time? 

I’ll leave that up to you. I think our time is our most valuable thing in life.

No matter what. 

Yeah. I’ve started a few businesses before I became a franchise consultant, I’ll say this being an entrepreneur, sometimes entrepreneurs are the easiest people to. Quote, sell on the idea of investing in a franchise because entrepreneurship is so lonely and so hard.

It’s such a Rocky road. I’d say that my startup businesses, before stumbling into franchising and franchise consulting, we’ll call some of, probably the worst investments I’ve made. 

Excuse me. Interesting. My favorite question here at the end of the show is what is the most important lesson you’ve learned in business and investing?

The most important lesson. I think it has to be, if you have the dream, you somehow have to surround yourself with people that can inspire you to say yes to the dream because you can’t be in the arena. If you don’t get in the arena, you can’t have the opportunity if you don’t man up to it. And every single person I work with myself included when we’re stepping into something new, there’s that.

Fear the devil and the angel, I want to do it. I don’t want to do it. There’s excitement and anxiety. And it’s being able to find people like myself or mentors who can help push you through that anxiety so that you can be in the arena because you can’t get the outcome. If you don’t put yourself in the game.

Nice. Kim, thank you so much for joining us today and for all the lessons if folks want. Reach out. If they want to get in touch with you, they want to track you down or, anything like that, where can they find you? 

The best place I love hanging out is on my YouTube channel. Please go to KimDaly.tv.

My last name is D A L Y, KimDaly.tv. And I have all kinds of videos on mindset, coaching franchising, of course, business ownership. And then from there, that will lead you back to my website, thedalycoach.com

Great. Thank you once again for joining us today to everybody out there. Thank you for tuning in.

If you’re enjoying the show, please leave us a rating and review on apple pie. I appreciate that so much. You guys help other people learn about the show because that helps us rank higher in the apple podcast ecosystem. And I’m always honest with you guys. I say this every show that gives me a nice little warm and fuzzy feeling because I get to see that you’re engaging with the content and you’re escaping the wall street casino along with us.

If you know anyone who could use a little bit more passive wealth in their lives, please share the show with them and bring them into the tribe. Thank you for tuning in once again. I hope you have a great rest of your day and we’ll talk to you on the next one. Bye-bye.

Escaping Wall Street through Franchises

About our Guest

Kim Daly

Kim Daly is one of America’s top franchise consultants. For almost two decades, she has been educating, motivating and inspiring dreams of business ownership through franchising as an independent consultant with FranChoice. She co-authored, Franchising Freedom, an international best-selling book as well as Mission Matters Volume 5, Top Tips to Success, and in 2012, she built the largest consulting practice in the history of franchising consulting. Today, she continues to help thousands of people explore their investing and business ownership dreams through her individual consulting, podcasting and online motivational programs.

Prior to becoming a franchise consultant, Kim was a highly sought-after health & fitness consultant working with Denise Austin, Dr. Denis Waitley, eDiets.com and Gold’s Gym. She launched the first health & fitness marketplace at USATODAY.com and co-founded her own martial arts school. She has been self-employed since she was 25 and loves to boast that she has a life MBA and is completely unemployable because her freedom has no price! As she travels the country hosting live franchising and motivational events and creating videos for her YouTube channel, she shares her heart, knowledge, passion and experiences with the goal of helping others to live their best life.

Kim graduated Summa Cum Laude from the University of New Hampshire with a Bachelor of Science in Nutritional Biochemistry and a minor in Sports Nutrition. She worked as a personal trainer and had medical school dreams before entrepreneurship and franchising found her. She grew up on the seacoast of southern New Hampshire where she still lives today with her two boys, her parents and siblings. When she is not inspiring other people’s dreams, she is working on her own! She is a Christian, a personal development junkie, a health & fitness enthusiast, an avid skier and a soccer mom. She can be reached at 603-964-2910 or via email: [email protected].

Episode Show Notes

Kim Daly is one of America’s top franchise consultants. For almost two decades, she has been educating, motivating and inspiring dreams of business ownership through franchising as an independent consultant with FranChoice. She co-authored, Franchising Freedom, an international best-selling book as well as Mission Matters Volume 5, Top Tips to Success, and in 2012, she built the largest consulting practice in the history of franchising consulting. Today, she continues to help thousands of people explore their investing and business ownership dreams through her individual consulting, podcasting and online motivational programs.

 

[00:01 – 07:35] Opening Segment

  • Get to know Kim Daly
  • Franchise consultant and helping people explore franchise opportunities
  • Franchising and finding employees in 2022  

 

[07:36 – 17:28] Escaping Wall Street through Franchises

  • Start building your franchising skills and knowledge base
  • That’s too big of an investment! Know the right amount to invest in franchise
  • Business is not simply a hobby 

 

[17:29 – 32:18] Lead the Franchising Space  

  • For franchises, COVID-19 was the best thing that ever happened
  • Strategies franchise owners employ to lead the race
  • Consumers Love Brands: The importance of branding in franchises

 

[32:19 – 38:51] Closing Segment 

  • Quick break for our sponsors
    • The first step to growing your wealth is tracking your wealth, income spending and everything else about your finances, you can start tracking your wealth for free and get six free months of wealth advisor.  Learn more about Personal Capital at www.escapingwallstreet.com 
  • What is the best investment you’ve ever made other than your education?
    • Infinite  banking
  • Kim’s worst investment
    • Startup businesses
  • What does success mean to you?
    • “Surround yourself with people who can help you with your dream.” 

Connect with Kim Daly through Youtube and https://thedalycoach.com/ to find freedom, build wealth and a legacy for your family! 

Invest passively in multiple commercial real estate assets such as apartments, self storage, medical facilities, hotels and more through https://www.passivewealthstrategy.com/crowdstreet/

Participate directly in real estate investment loans on a fractional basis. Go to www.passivewealthstrategy.com/groundfloor/ and get ready to invest on your own terms. 

Join our Passive Investor Club for access to passive commercial real estate investment opportunities.

LEAVE A REVIEW + help someone who wants to explode their business growth by sharing this episode or click here to listen to our previous episodes                   

 

Tweetable Quotes:

“Franchisors actually care about their franchisees in 2022.” – Kim Daly

 “The business is not a hobby.” – Kim Daly

“Branding is important in franchising.” – Kim Daly

This episode is brought to you by Roofstock, the world’s largest residential real estate investing marketplace. Open an account for free and start browsing turnkey investment properties today.

We are also supported by You Need a Budget. YNAB is a different kind of personal financial tracking company. They’ll help you track and plan your money with your priorities in mind. Open your trial account today and give it a shot!

About the Host

Taylor on stage

Hi, I’m Taylor. To date I’ve acquired or partnered on over $250 Million in Commercial Real Estate Investments. I help busy professionals invest in multifamily and self storage real estate through my company NT Capital

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Real Listener Reviews

Extremely useful podcast
Extremely useful podcast
@thehappyrexan
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Short, impactful with excellent guests. If you have a full time W-2 job or business and are looking for ways to get involved in real estate on the side, this is for you.
Simple & effective information!
Simple & effective information!
@jjff0987
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This podcast is worth listening to for investors at all levels. The information is simplified for the high level investors but detailed enough to educate seasoned investors about nuances of the business. I recommend!
Awesome Podcast!!!
Awesome Podcast!!!
@Clarisse Gomez
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The host of Passive Wealth Strategies for Busy Professionals podcast highlights all aspects of real estate investing and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!
Great podcast!
Great podcast!
@Owchy
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Love all the information and insights from Taylor and his guest. Fun and entertaining. Highly recommend.
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